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Looking for the Perfect Celebrity as your Brand Ambassador?

Author:Suraj Arukil About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.)In my previous blog posts, I have talked a lot...

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Are You Struggling To Identify Your Prospective Customers? Explore Social...

 Author:Suraj Arukil About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.) The current business environment is changing and...

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Social Media Analytics: An Unique Solution To Filter Noise From Social Data

 Author:Suraj Arukil  About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.)In my earlier posts I tried to explain how social...

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How to Increase Sales Through Social Media?

Author:Suraj Arukil About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.)Image Source: http://webgreeter.comEvery existing...

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Social Media Measurement can Prove to be Nightmare if it Goes Wrong

 Author:Suraj Arukil About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.)Today social media is playing a very crucial role...

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Is Your Brand More Human? Reveal With Social Media Analytics...

 Author:Suraj Arukil About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.)http://www.business2community.comIs your company...

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Right Analytics Tool Is The Success To Your Social Media Plan

Author:Suraj Arukil About the Author: CEO/Founder of Nuvento ( a technology firm that specializes in Business Intelligence and Software Architecture.)blog.shopster.comOrganizations that pursue the path...

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Use Social Media Analytics To Retain Customers

In my previous posts I mentioned about how social media helps organizations to establish a healthy ground for gaining customer trust which is vital for the retention of the customers who add value to...

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Boost Your Traditional Marketing with Social Media

Social media for business is very effective. The trend of communicating and advertising has undergone a marked change because of social media. There is no second thought about it giving a great...

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Anatomize Your Social Media for better Business

Social media in business is no longer a choice. It has revolutionized the business world to an extent where it has become very difficult to ignore or work without it. As I have discussed about social...

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Analytic tool elevates your social media listening & engagement to the next...

In my previous posts, I had shared my views on how social media can help in generating sales and how one can filter noise from social big data with the help of social media analytics. However, in the...

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B2B: Is Social Media Monitoring An Advantage?

In a business-to- business marketing, is social media monitoring an advantage? With the world booming with Facebook, MySpace, Twitter, I strongly believe that social media plays a major role and has a...

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How Social Media Analytics Tools Help Businesses?

In the previous blog post, I told you how and why excessive social data is a problem. And I also stressed that Social Media Analytics (SMA) Tool is the most viable solution to overcome the...

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Define your Social Media Analytic Guidelines

From telegraph to radio and then to television now we are in the generation of computers and laptops, as science and technology is progressing the world is also growing. Similarly, with the invention...

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Why Small Business Needs Social Media Analytics?

Small business with high demanding customer expectations and with a huge increase in the competitors has to face the challenge for survival.The usage of social media for the business is effective only...

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Social Media Analytics: Best Solution to Improve Brand & Reputation Management

As web technology is growing the activities on the web are also increasing, why I am saying this is branding and online reputation improvement has become one of the major areas of interest for the...

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How Can Sentiment Analysis Benefit Your Business?

As business enterprises increase their social media footprint, their organizational success is fast being decided by the effectiveness of their social engagement strategies. You have to be spot-on in...

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How Can Predictive Analysis Help My Business?

As CEOs, have you ever felt that you could perform better and derive better results from your team if you had the power to foresee the effects of and reactions to your business strategies, especially...

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How Is Social Media Changing Your Branding Strategy?

Social Media has taken Marketing to a new level. New-age thinkers swear by it, and the ones who ignore it would soon be history.  It has given the local market a gigantic platform and new mediums to...

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Why Financial Institutions Need Business Intelligence and Analytics Tools?

Financial Institutions especially banks, stock exchange houses and wealth management enterprises or institutions broadly referred to as Banking, Financial Services and Insurance (BFSI) industries are...

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